The power of zero spend [src];
Rigidity is rarely your friend, but well understood boundaries make decision making a lot easier.Two Seth quotes almost back to back, but they are from months apart initially. This also marks a push of the draft box into single digits. And that is a nice simile here - having pushed a lot of links partially out by lack of proper draft API, it was time to clean up the blog. Doing that by focusing on getting out at least 5 posts each week, and mainly by eliminating the backlog has made for a bit of extra structure and push.
Same goes for getting a project off the ground - set some (arbitrary) ground rules;
- we'll be testing 3 ideas at a time, but revise that to 2 if the differences are large enough during first runs
- each period will be more or less a week, so we have time to get data, make new ideas and run the numbers
- keep the numbers simple, and consistent - do initial comparison within each test, then combine and compare after 3-4 runs
SImple steps, but makes the difference between going all ad hoc, and being to rigid to flex out the time.
Had a similar experience in terms of design constraints - a subcontractor just blew past the boxes that had been set up. But the end result was so much better, and inline with the actual goals (rather than the guides), that is will serve as a new template - at least for now.
Some boxes you play nice with, others you just rip apart, and use the shreds to pave a path forward.
